How To Be Funny... Even If You're Not

Lianna Patch is a conversion copywriter and comedian whose greatest dream is to make your customers pause, smile, and click (in that order). Conquer campaigns with her at Punchline Conversion Copywriting, or get quick copy jobs done at SNAP Copy.

In this session, you'll learn how to:

Define a brand sense of humor that resonates with your readers
Punch up your existing emails
Write new, personable, funny emails that improve your retention and engagement metrics

See the full agenda

MONDAY, MAY 18 11:10 AM - 12:00 PM


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